Are you having trouble selling your home in the current Brainerd market? The one thing you have to keep in mind when you sell your home is that you have to outshine 90% of the listings on the marketplace. For that reason, staging is critical. In today's market, buyers will make a decision on whether or not they like your home within 20 seconds.
The second crucial aspect when it comes to shining in the Brainerd real estate market is aggressive marketing. There are a lot of homes for sale in the area, and the old way of selling when the market was so strong back in 2006 was to put a sign in the yard and put it on the MLS, and pray that another agent sells it. In today's environment, it takes an extensive marketing plan to get the homes the maximum amount of exposure.
I'm proud to say that my team spends just over $35,000 a month advertising our listings, so we can ensure our sellers get the maximum exposure to sell their homes. We also have a full-time professional photographer on staff for high-quality photos of our listings.
Lastly, the pricing is so important. Many sellers think they can list their home above market value and leave themselves some "wiggle room," but in today's market, we're seeing that if homes are priced correctly, you shouldn't have to drop the price at all. We're able to negotiate and hold firm to our asking prices.
Have you or someone you know struggled to sell your home in this market? Maybe you're on the fence about selling, or just have questions about real estate in general. Please feel free to reach out to me with any questions or concerns you have. Let's talk soon!
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